We are beyond excited to announce the opening of our very first international store in Maerua Mall, Windhoek, Namibia. This marks a groundbreaking milestone for Bathu as we take the next step in our journey of growth and innovation by expanding beyond South African borders.

Since our inception, Bathu has been driven by a vision to empower individuals to "Walk Their Journey." The opening of this store is not just a celebration of our growth but a testament to the power of African excellence and creativity.

Avenue Exchange is a proudly African fragrance brand dedicated to creating high-quality, signature scents that celebrate individuality, ambition, and heritage. Founded by Theo Baloyi, the brand is rooted in a story of entrepreneurship, creativity, and a desire to provide premium fragrances that resonate with African consumers.

We are thrilled to announce that we have just clinched four prestigious awards at the World Business Outlook Awards in Bangkok, Thailand.

At Bathu Group, our vision is clear: to build a premium sneaker brand that all Africans can proudly affiliate with. These awards re-affirm our dedication to excellence, innovation and African pride.

Bathu and Flowers for Society officially unveiled their vibrant pop-up stores in Braamfontein on Thursday, 9 October 2025, marking a major milestone for both brands.

On a night that celebrated the very best of African creativity, innovation, and cultural excellence, South African fashion once again took its rightful place on the global stage.

In a powerful affirmation of African excellence and homegrown innovation, we’re honoured to announce that Bathu has once again been ranked the #1 Most Admired Apparel Brand on the continent by the 2025 Brand Africa 100 | Africa’s Best Brands report. This marks the third consecutive year we’ve earned this incredible distinction.

We are proud to announce that Boys Of Soweto, a distinguished fashion label under the Bathu Group portfolio, is now available at We Are EGG Cape Town.

In an exciting development for the South African footwear industry, Flowers for Society, a progressive, community-driven brand with a global footprint, has launched its innovative footwear range in South Africa under the renowned Bathu Group.

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